Digital Transformation: Shaping and Utilising Potential
Both its ongoing digitalisation and the increase in technological developments are creating more and more ways to develop new ideas and harness potential in the real estate industry.
Technical innovations and changing customer behaviour are making the entire economy more digital – including the real estate sector. The real estate value chain offers numerous points of connection for digitalisation. From planning and managing transactions and development projects, improving building energy efficiency, to interactive customer experiences and smart analyses of large data sets at fund and portfolio levels.
Actively Working Together
As a large, globally operating real estate asset manager, we utilise these opportunities and actively shape industry process and data standards as well as intelligent AI-supported data service solutions – as members of various committees and initiatives, as participants in conferences and discussion forums, and as partners of technology companies.
We are deeply involved in the PropTech scene, building relationships with new players, and working collaboratively with start-ups and innovative companies, developers, and designers. Together, we are driving the digitalisation of the real estate industry forwards and actively shaping the future.
